The Disney Plus Price Increase Goes Into Effect This Week

Simon, Tuesday, March 7, 2023
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Disney Plus has become a popular streaming service for many households, especially since the pandemic forced people to stay at home. However, subscribers will see a change in their monthly bill starting this week. The company announced a price increase for the first time since its launch in November 2019. In this article, we will discuss the details of the Disney Plus price increase, how it compares to other streaming services, and what it means for current and potential subscribers.

Table of Contents

  1. Introduction
  2. Disney Plus Price Increase Details
  3. How It Compares to Other Streaming Services
  4. Why Is Disney Plus Increasing Its Price?
  5. What It Means for Current Subscribers
  6. What It Means for Potential Subscribers
  7. How to Get the Best Value from Disney Plus
  8. Alternatives to Disney Plus
  9. Conclusion
  10. FAQs

1. Introduction

On March 26, 2021, Disney announced that it would raise the prices of Disney Plus, the streaming service that features content from Disney, Pixar, Marvel, Star Wars, and National Geographic. The price increase was expected, but the magnitude of the increase may have surprised some subscribers. In this article, we will go through the details of the price increase, the reasons behind it, and what it means for current and potential subscribers.

2. Disney Plus Price Increase Details

Starting on March 26, 2021, the monthly subscription price for Disney Plus in the United States will increase from $6.99 to $7.99, while the annual subscription will increase from $69.99 to $79.99. Similarly, the monthly price of the Disney Bundle (Disney Plus, Hulu, and ESPN+) will increase from $12.99 to $13.99. The new prices will be effective for new subscribers immediately, and for current subscribers, the new prices will apply after their next billing cycle.

3. How It Compares to Other Streaming Services

Even with the price increase, Disney Plus remains one of the most affordable streaming services. Netflix, for example, charges $8.99 per month for its basic plan, $13.99 per month for its standard plan, and $17.99 per month for its premium plan. HBO Max charges $14.99 per month, while Amazon Prime Video charges $8.99 per month for Prime members and $12.99 per month for non-Prime members. Therefore, even with the price increase, Disney Plus is still competitively priced.

4. Why Is Disney Plus Increasing Its Price?

Disney Plus has experienced tremendous success since its launch in 2019. The service reached 100 million subscribers in just 16 months, a milestone that took Netflix a decade to achieve. However, creating high-quality content is expensive, and Disney has invested heavily in creating original content for Disney Plus. Therefore, the price increase is partly due to the need to finance new productions.

5. What It Means for Current Subscribers

Current subscribers will be affected by the price increase after their next billing cycle. However, the price increase is not significant, and subscribers can still choose to cancel their subscription at any time. Moreover, Disney has added new features to the service, such as GroupWatch, which allows up to seven subscribers to watch content together. Therefore, current subscribers can still get their money’s worth.

6. What It Means for Potential Subscribers

For potential subscribers, the price increase may make Disney Plus less attractive. However, the service still offers a wide range of exclusive content, including Marvel and Star Wars shows that are not available on any other streaming service. Moreover, the increase in price is small, and the

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content offered by Disney Plus is still of high quality, making it worth considering even with the increased price.

7. How to Get the Best Value from Disney Plus

To get the most value out of their Disney Plus subscription, subscribers should take advantage of the service’s features. For example, they can use the GroupWatch feature to watch content with friends and family, or they can download content for offline viewing. Additionally, subscribers can explore the service’s extensive library of movies and TV shows, including classic Disney titles and new, original content.

8. Alternatives to Disney Plus

Although Disney Plus remains competitively priced even with the price increase, some viewers may still be looking for alternatives. Other streaming services, such as Netflix, HBO Max, and Amazon Prime Video, offer similar content, but at different price points. Additionally, some viewers may prefer ad-supported services, such as Hulu or Peacock, which offer lower prices in exchange for watching ads.

9. Conclusion

The Disney Plus price increase is a significant development for the streaming service, but it remains competitively priced compared to its competitors. The increase is partly due to the high cost of producing high-quality content, which Disney has been investing in heavily. Current subscribers will see the increase after their next billing cycle, but they can still get their money’s worth from the service’s features and content. Potential subscribers should consider the service’s extensive library of exclusive content, including Marvel and Star Wars shows, when deciding whether to subscribe.

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